Why Our Design Agency 'Went All In' On Webflow

Author:
Nik | Ronin & Co.

Design to Development Made Easier

The current landscape of Design and Front-End Development seems to be spiraling out of control. Designers are often required to have knowledge of HTML, CSS, and JavaScript, while Web Developers find themselves continually asked to master more and more tech stacks just to accomplish the most basic tasks. This paradigm has led to more complicated solutions, longer development times, and ultimately higher costs for clients, even for basic websites.

Webflow has simplified this process significantly. Its designer-friendly interface allows our in-house designer to seamlessly collaborate with our in-house Webflow developer and, dare I say, even participate in development. Providing our designers with the opportunity to learn a bit of web development on their own terms is great without the need to grasp all the stack dependencies like NPM, Git, or a code editor.

The Webflow interface is similar enough to Figma that a motivated designer could quickly learn a WYSIWYG interface and begin developing in a matter of hours.

Why Our Design Agency 'Went All In' On Webflow

Content Management & E-Commerce Simplified

Webflow has simplified the implementation of traditionally more complex Content Management Systems or E-Commerce platforms, even when integrated with modern payment systems. For context, we've been working with WordPress since its inception in the early 2000s (yes, we are kind of old) and witnessed two decades worth of updates. While consistent updates are great, this has also lead to slow & bloated solutions for a basic online store.

Admittedly the CMS and E-Commerce features and implementation on Webflow still have a long way to go in comparison to WordPress, but Webflow is heading in the right direction.

However, after learning, developing, and using Webflow, we've come to appreciate how straightforward it is to create additional database tables or perform data modeling for complex customer requirements right within the CMS interface.

While the average consumer or client may not notice, depending on the SQL table complexities, adding another data point might not be a trivial task. Webflow makes this process remarkably easy through CMS Collections.

With each project we undertake using Webflow, this decision is validated time and time again, with less development time, more value, and happier customers.

Webflow Customer Support is Fantastic

Customer support can be a major hit or miss, depending on the platform your business chooses as its home. We've experienced the consequences of opting for cheap hosting, paying the price when something breaks or the site becomes unbearably slow. During our research, when we compared platforms, the choice was clear.

Webflow's customer support, speed, and the ability to easily reach an agent through a simple call or email justified the cost for us.

Additionally, we considered customer support not just for our company but for our clients as well. The reality is that once we hand over the keys to the castle (their website), they, too, may need to contact customer support from time to time. Their experience is just as important as ours, and we wanted to ensure it would be painless.

Webflow Cost vs. Performance is Simplified

Webflow is not the cheapest hosting option available, but it's exceptionally fast and reliable. When you compare the best WordPress hosting available on the web to Webflow, the cost structures are nearly identical.

The key difference lies in the fact that our developers no longer need to worry about which SSL to implement, what CDN solution is the best choice, or whether the next major software update will break the site(s).

With Webflow, we can let go of concerns about edge servers, complicated DevOps, or Git merge conflicts. We can do all these technical things, we've done all these technical things, we've decided we no longer want to. Our focus is on our customers and their needs, rather than infrastructure.

Conclusion

After weeks of painstaking research and testing, our agency has chosen Webflow as our primary platform for building customer solutions. With each project we undertake using Webflow, this decision is validated time and time again, with less development time, more value, and happier customers.

Let's Work Together!

Contact Us